Spring Wine put a lot of work into reviewing and adapting the product texts. One challenge was also that we had to adapt the web texts to the layout of the directory, in order for them to not become too long. The time savings you make with this approach are simply key. We produced the entire catalog of 172 pages in less than two months, and this was possible as we were able to reuse the information that was already in inRiver PIM. We worked in the program Eas圜atalog for the first time, something that became an exciting challenge. We also did a re-design of their old, manually produced catalog. Save time when updating future directories. Avoid manual duplication by keeping information updated in several places.Ĥ. Reuse the product information from inRiver PIM to always have accurate, current and up-to-date information in catalogs and other printed matter.ģ. Simplify the production of catalogs and price lists for the Spring Wines range.2. These replacement items are then displayed in Spendrup’s e-commerce.ġ. Among other things, we have introduced a very time-saving functionality through automatic allocation of replacement items through a set of rules. After the takeover, we have worked with further development of inRiver in several ways. In the autumn of 2019, Consid took over Spendrup’s inRiver PIM from a previous supplier. The Swedish catalog was about to be published at the beginning of 2021, where the difference now was that they wanted to reuse the information from the web and put it into printed catalogs instead of doing the work completely manually. The assignment consisted of producing the catalog for Spendrup’s wine and spirits range, which is sold through the subsidiary Spring Wine & Spirits.
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